When I decided to obey a divine command to step away from social media, I had no idea that it would be the beginning of a journey full of unexpected revelations. Little did I know that this break would bring me clarity and peace, and challenge me to rethink my reliance on social media – inspiring me to create a brand that was authentically mine.
In this episode of Capture the Chaos, I share my eye-opening experience of stepping away from social media for 45 days during Lent. Despite initial concerns about the impact on my family photography business, I discovered that it was possible to achieve sustainable growth without relying on social media. By building a unique, authentic brand, offering a top-notch client experience, and focusing on SEO, photographers can thrive without getting caught in the social media trap. During my break, I learned the importance of being intentional about using social media and establishing healthy boundaries. I urge my fellow photographers to consider cutting down on social media time or taking a complete break, as it can lead to a more authentic and sustainable business model.
Highlights in this episode:
- Discover the benefits of a 45-day social media detox for enhanced personal growth and clarity.
- Uncover the power of brand authenticity in expanding your photography business without relying on social media.
- Learn practical strategies to tackle social media addiction and achieve a balanced marketing approach.
- Understand the importance of prioritizing SEO and client experience for long-term business success.
- Recognize the role of mindful social media usage in preventing burnout and promoting intentionality.
Focusing on SEO for Sustainable Business Growth
In an age where business success can be influenced by search engine rankings, search engine optimization (SEO) is a crucial investment. By optimizing website content for search engines, businesses can improve visibility, increase traffic, and elevate authority within their industry. This can lead to consistently high conversion rates, repeat business, and an expanding client base. Additionally, excellent SEO can help businesses remain profitable without relying solely on social media to generate leads and sales. Brittnie believes a strong focus on SEO can help photographers grow their businesses without depending on social media platforms. By paying attention to SEO, business owners can ensure that their websites are highly visible in search engine results and can easily be found by potential clients. This more sustainable, long-term approach to online visibility can result in a successful business that transcends the limitations and unpredictability of social media trends.
Key Takeaways:
- Delete social media apps from your phone to take a break from the constant noise and distractions.
- Focus on SEO, podcasting, and improving your life and business during the social media break.
- Build a unique and authentic brand to showcase what makes you special as a photographer.
- Create a bangin’ client experience that treats your clients like valued and appreciated humans, leading them to want to promote your name.
- Work on becoming more Googleable by incorporating keywords into your website, blogging regularly, and setting up a Google Business account.
- Download the free PDF How to Run Your Photography Business in 15 Hours a Week or Less to learn how to manage your time effectively without relying on social media.
- Place a 15-minute restriction on your social media apps to limit your time spent on them.
- Turn off push notifications for social media and email apps to avoid constant distractions.
- Message Brittnie on Instagram to share your thoughts on cutting down social media time or taking a break completely.
Are you struggling to find rhythm and balance in your life while trying to build a successful photography business? Join my 8 week coaching program where I help busy photographers fulfill their calling without feeling perpetually overwhelmed.
Connect with Brittnie:
Website: brittnierenee.com/photographers
Instagram: https://www.instagram.com/brittnierenee_photo/
Facebook: https://www.facebook.com/facebook.com/capturethechaoscommunity
Listen to more episodes of the Capture the Chaos podcast!
