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Summer is here, and for many of us, that means juggling the chaos of managing our businesses and making the most of quality time with our kids. Let your Capture the Chaos planner come along for the ride! Here are a few ways I’m using my planner to help keep me on track (and sane) […]

As a photographer, the primary product that you offer is your photographs. However, sometimes, your photos alone may not be enough to tell the whole story. This is where the importance of copywriting comes in. The words that you use to describe your work, your business, and yourself can provide a comprehensive understanding of your […]

Rachel Traxler joins the podcast to discuss her secret to booking premium photography clients. Rachel is a Wisconsin-based wedding photographer, photography business coach, and podcaster, and she is a true expert when it comes to booking premium clients. Rachel has a wealth of knowledge and experience on the topic, and she has identified the common […]

Developing your email list is one of the most effective ways to expand your business and increase your revenue over time. Email marketing is still a highly effective method of reaching out to potential customers and staying connected with existing ones. It allows you to communicate with your audience in a personalized way, building trust […]

Once you have perfected your photography skills and have a clear idea of your editing style, the most efficient way to save time in your photography business is by outsourcing your editing work to someone else. In this regard, I have invited my editor, Nicole Olson, to share some valuable tips and insights on how […]

When I first started my business I was a disorganized mess. I did not have an efficient strategy and everything took so long to accomplish. However, I’ve cracked the secret to working less and now I’m down to 15-hour work weeks or less in my photography business, and you can be too!  Today’s episode is […]

Do you want to spend less time working? Of course you do! You want to be making as much money in as little time as possible, especially if you are a mom working during naptime. Day blocking and theme days are the perfect solution to this problem.  In today’s episode, I’m sharing with you how […]

You can’t do everything on your own and at some point in your business you are going to need to ask for help. This is why outsourcing is such a helpful tool! If you do it right, you can get so much time back and make more money with your extra hours or just kick […]

As an experienced newborn photographer with three growing children of my own, I’m all about creating a newborn photography experience that puts everyone at ease, Mama included. I love capturing your true connection and the absolute awe that you feel when snuggling your new baby, whether you choose to have your session in your home, […]

As creatives, we tend to lean into our feelings a bit more than others. While listening to our gut and understanding our feelings is a great trait to have… it’s not telling the whole truth. Tracking data in your photography business helps you to observe objectively.  If you aren’t tracking the numbers in your business […]